The Southwestern School of Business offers a Bachelor of Business Administration in Marketing. Marketing is the portion of production and exchange that is concerned with the flow of goods and services from producer to consumer. The marketing program is designed to stress the importance of creating and maintaining successful relationships with customers. In an effort to connect with other business students and to learn valuable marketing related information, many students join the nationally competitive Students in Free Enterprise (SIFE) team. Upon completion of this program, students will be prepared to begin careers in sales, advertising, research, or self-employment. Southwestern’s School of Business is accredited by The Association to Advance Collegiate Schools of Business, the highest standard of achievement for business schools, worldwide.